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Marketing for eCommerce Mompreneurs: tips for data-driven marketing strategies
Marketing for eCommerce Mompreneurs is the ultimate podcast for entrepreneurial moms ready to grow and scale their eCommerce businesses with strategic, data-driven marketing strategies.
Hosted by Jessica Howard, a dedicated marketing data strategy coach and CEO of 2PM Marketing, each episode offers actionable tips for marketing your eCommerce business—all tailored for determined mompreneurs.
If you’ve ever asked yourself:
- Why isn’t my eCommerce store earning more
- why your ad isn’t performing
- why your emails aren’t being opened
- why do people visit my website but don't buy
- Why are my customers finding my site from this referral source
This is the show for you!
We’re going to tackle what data is important to analyze, what content to share on your website and social media channels and how to build a strategy to propel your business forward. Whether you're just starting or looking to elevate your brand visibility, you'll learn how to leverage data insights, streamline your marketing efforts, and balance motherhood with entrepreneurship.
Tune in every week for expert advice, inspiring stories, and practical tools to market your eCommerce online business smarter, not harder. This podcast is your roadmap to achieving business success, growth, and balance—because being a mom and an entrepreneur isn’t for the faint of heart, but you don’t have to do it alone.
New episodes of Marketing for eCommerce Mompreneurs are released every Thursday!
Marketing for eCommerce Mompreneurs: tips for data-driven marketing strategies
13. 5 Secrets to Do NOW to Build a Successful eCommerce Store
Are you an eCommerce mompreneur who is experiencing a slow sales month and you're not sure how you should be spending your time? It's industry standard for the "J" months (January, June & July) to be slow business months. You will walk away from this episode with 5 behind the scenes or backend tasks you should complete during a slower sales month to build long-term eCommerce success.
In this episode of Marketing for eCommerce Mompreneurs, Jessica Howard gives you 5 specific tasks to complete that will have a major impact on your online store's functionality, improve your finances, build customer loyalty and streamline your content.
Jessica highlights what tools you can use, why these tasks will ultimately drive revenue and updates you can make to your website.
If you're ready to utilize your time wisely, optimize your marketing, and build long-term success for your business, then today's episode is for you.
Be sure to listen to this episode if you've ever asked yourself:
- What should I be doing during my "downtime" as an eCommerce owner?
- What can I do to drive more revenue?
- How can I optimize my website for mobile?
- How do I build strong customer relationships?
- How to improve my email marketing strategy?
- Is my website loading fast enough?
Resource Links:
- Track all of your important marketing metrics, including metrics from your marketing funnels, and start to see trends so you can optimize your marketing. Download your FREE Marketing Analytics Playbook NOW!
- Listen to Episode 8 for 7 tips for writing product descriptions that sell.
- Want to connect with Jessica? Send her a DM on Instagram or send her an email at jessica@2pmmarketing.com
Follow on Instagram:
@2pmmarketing
Learn more at:
www.2pmmarketing.com