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Marketing for eCommerce Mompreneurs: tips for data-driven marketing strategies
Marketing for eCommerce Mompreneurs is the ultimate podcast for entrepreneurial moms ready to grow and scale their eCommerce businesses with strategic, data-driven marketing strategies.
Hosted by Jessica Howard, a dedicated marketing data strategy coach and CEO of 2PM Marketing, each episode offers actionable tips for marketing your eCommerce business—all tailored for determined mompreneurs.
If you’ve ever asked yourself:
- Why isn’t my eCommerce store earning more
- why your ad isn’t performing
- why your emails aren’t being opened
- why do people visit my website but don't buy
- Why are my customers finding my site from this referral source
This is the show for you!
We’re going to tackle what data is important to analyze, what content to share on your website and social media channels and how to build a strategy to propel your business forward. Whether you're just starting or looking to elevate your brand visibility, you'll learn how to leverage data insights, streamline your marketing efforts, and balance motherhood with entrepreneurship.
Tune in every week for expert advice, inspiring stories, and practical tools to market your eCommerce online business smarter, not harder. This podcast is your roadmap to achieving business success, growth, and balance—because being a mom and an entrepreneur isn’t for the faint of heart, but you don’t have to do it alone.
New episodes of Marketing for eCommerce Mompreneurs are released every Thursday!
Marketing for eCommerce Mompreneurs: tips for data-driven marketing strategies
31. 7 Steps to Actually Finding Your Ideal Customer Online
Do you have an online, product-based business and feel like you're posting to social media consistently but not reaching exactly who you want to reach? Or that your audience just isn't connecting with what you're putting out there!
Then this is the episode for you!
Jessica dives into the 7 steps you need to take to really find and connect to your ideal customer online. She's sharing why it's important and exactly how to do it so you can start finding your ideal customer and start getting more sales.
After listening to this episode, you'll learn:
- How to find your ideal customer
- How to talk to your ideal customer so they will buy
- Where to find your ideal customer
- What content to write
- What hashtags to use
- How to connect with your ideal customer
Resources:
- Join the Marketing for eCommerce Mompreneurs Facebook Group where you'll connect with other mompreneurs, promote your business, learn actionable tips to bring you more traffic, sales & customers and improve your email marketing, copywriting and conversions. Be one of the first 7 members to join and receive a FREE mobile site audit, worth over $125.
- Download your own FREE marketing analytics playbook and track your own marketing data and start building a data-driven marketing strategy.
- Listen to episode 29 on Building an Instagram Strategy to Bring You Sales.
Follow on Instagram:
@2pmmarketing
Learn more at:
www.2pmmarketing.com